Thursday, September 27, 2012

Would Art Delivered make a good Corporate Gift?

Employees and valued customers no longer appreciate being branded like cattle with company logos on T-Shirts, Hats, Jackets, and even ill-fitting Socks.

Corporate marketing has changed radically in recent years. But one thing has not changed; it has always been a well known fact that "Word-of-mouth" advertising is one of the best methods of gaining trust and good standing with customers and staff. This has; and continues to be; proven with the multitude of Social Networking media opportunities that have become available to the public and to companies. The value to companies of happy staff and happy customers cannot and SHOULD not be ignored.

Yet, "Word-of-mouth" advertising can be lost in that plethora of social media. If your message is buried it will never be “heard". With Art Delivered this can change. Instead of branding employees and customers with logo-ed t-shirts which never fit and often become auto-repair-wear, companies will give a gift that is not only "one-of-a-kind" but is repeated 4 times in a year, reminding that individual of their value to the corporation. With a discreet gift of art through Art Delivered, recipients get delivery by mail of one small original work of art every three months. Chances are that these paintings will be hung on a wall and become a "Conversation Piece". People will find out about your company via word-of-mouth advertising. In addition it emphasizes that ABC inc. truly values that employee or customer as also being a one-of-a-kind contributor.

Art Delivered will, upon request, include a company message in each package delivered to remind the recipient who has sent the artwork and why. Art Delivered can also customize an art subscription, should the corporation prefer more frequent deliveries. And as usual each package of artwork will be a painting from a completely different artist every time, increasing your company's message of its uniqueness.

T-shirts fade, wear out and never fit right; art never fades, never wears out and always fits. It gives a good impression at all times and unlike some “logo-branded” people, art never misbehaves in public.

To order a corporate gift of art by subscription, fill in the form on the web site. Each form will accommodate 3 gift subscription registrations. You may use more than one form to register additional subscriptions. Companies may pay via paypal or certified cheque. And if customization is needed, just ask!

www.art-delivered.ca

Saturday, September 22, 2012

Why paint smaller than "usual" paintings for sale?

Smaller paintings for sale are more affordable but for the Art Delivered artists it's more than just the size and the sale that are important.

The idea to paint small format works of art for a painting subscription service was the brainchild of Catherine Gutsche an Ottawa mixed media artist. She loved trying out new mixed media art techniques, fresh colour palettes and unusual media on non-threateningly sized canvases. Not all samples work out the first time but that is part of the challenge of any painting. When its not working you stare at it and make plans to "fix" it. That fix can be giving your painting a wash of white gesso so that the project can begin again or it can be a tweak of added colour here and there with a wee bit of collage added to finish it off.

It was these 6"x6" gallery canvases that inspired Catherine to call upon other fellow artists in her area to join her in a new endeavour to get these small paintings in the hands of art collectors. Art by subscription is not a brand new concept; John James Audubon, renowned ornithologist and illustrator offered his paintings for sale by subscriptions which helped him gain enough funds to print his famous books. And individual contemporary artists often sell limited edition prints of their work. But Catherine had no intention to offer copies, prints or limited edition reproductions. It had to be original paintings for sale.

By calling on fellow artists with art for sale, Catherine would be able to offer the public a wider variety of styles with the intention that subscribers would not know who's artwork they would receive in the mail. "After all" says Catherine, "you don't order polar bear articles only from National Geographic. You trust their writers to serve up great articles on a wide variety of topics. It’s always a surprise."

Catherine's intention is to get subscribers excited about what they might receive in their next art delivery. "Become a kid again at Christmas and enjoy the surprise."

The artists offering paintings for sale at Art Delivered also realize that taste remains a large factor in the selection of art for anyone's home. To satisfy this concept, the Curator at Art Delivered sends each new subscriber a link to an online survey where they can give the Curator a hint of what style of paintings they prefer. "It doesn't make sense to send Mr. Art Collector a floral painting if he's completely in love with mixed media. "This way the Curator can match up every subscriber with artists who paint in their preferred style.

We offer a wide variety of painting techniques and styles such as, mixed media art, watercolour painting, fiber art, modern abstract, representational landscape, contemporary, traditional, etc.

Catherine comments that "a couple of subscribers have even refused to give a style hint because they want to be totally surprised with their package every three months."

Subscription "issues" arrive every three months and at the end of a one year subscription the collector has a sweet collection of 4 small paintings. They can be hung together or spread out and hung in all those little nooks & crannies that have been endlessly difficult to decorate. Renew a subscription and continue collecting for yourself or to have on hand as gifts.

Imagine 4 original paintings from 4 different artists, delivered directly to you for only $50/quarter. Each subscriber gets a fresh delivery of artwork once every 3 months.

To have a look at some of the art for sale that could potentially arrive in your mailbox with your quarterly art subscription you can take a peek at a few samples in the gallery section of the Art Delivered website. Remember that some of these paintings may have already been sent to subscribers, these are just samples of the variety of paintings for sale that Art Delivered offers.

www.art-delivered.ca



Wednesday, September 19, 2012

Why can't I Pick?

Do you remember when you were 5 years old and you found all those hidden Christmas gifts? Wasn't that the most disappointing Christmas Day ever? There was no surprise, no big WOW. You knew what was in each and every package.

THAT is exactly why your paintings are selected by the Art Delivered curator. Your curator sends you a set of questions and based on your answers, your paintings are selected for you. Its something like having Christmas four times every year! "Surprise"!





Monday, September 17, 2012

Art Delivered artist creates series

One of our Art Delivered artists took a road trip in the fall of 2011, through Algonquin Park, Ontario; Canada's largest and one of our most beautiful provincal parks. Inspired by her natural surroundings as viewed from the car, she decided to create a small series of 6"x6" paintings for her Art Delivered offerings.

Should you be interested in aquiring the complete series and have them delivered all at once, email the Art Delivered curator and make your special request. cgutsche@xplornet.com You have to admit these would make a stunning Christmas gift for that nature loving traveller in your life.







Sunday, September 16, 2012

Pick your first "issue"

Art Delivered has decided to allow all new subscribers in October and November (plus all gift subscriptions for Christmas) to select their first piece of art from a selection of 16 paintings representing all of our Art Delivered artists. Each piece comes ready to hang. The following paintings will be selected by our Curator, as usual.

Here is a sneak peak at just 3 of the pieces that may be available. The earlier you subscribe the more chance of finding one of these in your selection.

To subscribe today, click here.